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Artificial Intelligence and Trade Marks

Trade marks have not escaped the rise in commercial use of artificial intelligence. Australian tech company GeneriTrend recently launched a new AI tool which compiles and reviews huge amounts of data to produce analysis on whether a particular mark or word is likely to be considered too generic to be registered as a trade mark. Generic terms are marks that are either simply descriptive of goods or services and therefore generic or in some cases marks used for highly innovative products which become generic through common use. If you have any questions on the above, please do not hesitate to contact the team at McDaniels Law on 0191 281 4000 or legal@mcdanielslaw.com. in: Civil Procedure, Legal News, News, Regulatory, Trade Marks

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