The Swift Life or SwiftLife?
201807.27
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The Swift Life or SwiftLife?

US computer consulting company SwiftLife has filed a trademark infringement claim against singer Taylor Swift over a mobile app called “The Swift Life”. Patrick Bénot, who owns SwiftLife, lodged the claim which is also against app developers Glu Games and Glu Mobile. The claim alleges that the Glu companies and Swift launched a social networking…

Burberry Criticised for Unusual Brand Protection Practise
201807.24
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Burberry Criticised for Unusual Brand Protection Practise

High fashion brand, Burberry, has made headlines this week after it was revealed that £28.6 million worth of unsold clothing, accessories and perfume was purposely burnt by the brand last year. Many people were, understandably, aghast when the news emerged about this unusual practice, however this isn’t necessarily something new. In fact, Burberry has been…